Blog2017-10-26T12:53:03+00:00

Keeping It All Pet-Friendly

It’s no secret that pet owners look for communities that make them – and their furry family members – feel welcome. Dog parks and washing stations are practically standard. But there is plenty more properties [...]

Having It Both Ways

What happens when an older suburban apartment community adds urban-inspired upgrades? More often than not, residents end up with many of the pluses of new intown properties –and the affordability and ease of established neighborhoods [...]

Luring The Empty Nesters

If you want empty nesters to flock to your property, you’d better know what they’re looking for – and be sure you can provide it. Active adults, those 55 and older, are drawn to places [...]

13 After’s Top 13 List: Making the Most of Fall

The weather’s cooler, energy levels are higher, and residents in your communities are ready to enjoy the fall season. Here are 13 ideas from the 13 After Team. We’re sure you’ll find a few you [...]

13 After Spotlight: Virginia Love

Virginia Love began her property management career in 1991 as a leasing consultant for Trammell Crow, making $5.15 per hour and an average $17.50 per lease. Now at Waterton -- a real estate investor and operator [...]

Is “Tiny” Getting Bigger?

We’ve been hearing a lot about tiny living -- smaller and smaller residential spaces -- and wondered whether the trend is here to stay and what the implications are for multifamily. Not surprisingly, the experts [...]

13 After Spotlight: Katherine Mosley

Katherine Mosley is an 11-year veteran of the multifamily industry and currently oversees all development for TriBridge Residential. Katherine enjoys piecing together a development like a complicated puzzle and never tires of the constant need [...]

13 After Spotlight: Sparkle Allen

Sparkle Allen, a 16-year veteran of the multifamily industry, manages more than 30,000 units for First Communities, where she delivers creative solutions for employees, clients and consumer-faced interactions. She is passionate about innovation, technology, shoes, [...]

Virtual Agency, Real Work

When I was in the corporate world not so long ago, I recall being envious of the agency types who would come into our boardrooms to pitch us on creative or PR work. Typically, they [...]

The Marketing Paper Chase

In the fall of 2009, I approached my new job as a marketing director for a multifamily property management company as though I had been charged with singlehandedly removing any and all printed marketing collateral [...]